From the very beginning to the first successes
This online session provides a concise, practical introduction to hiring in Germany—from recruiting and contract basics to onboarding and employee retention. It offers guidance on establishing initial local structures and addresses specific requirements when key roles, such as sales, need to be filled quickly.
- Your first hire in Germany (often in sales) shapes channels, trust, and local credibility
- Recruiting, contracts, notice periods, and onboarding follow clear German standards
- Misunderstandings in recruiting can be costly and slow down growth
- Employee retention means more than just salary: structure, clarity, and development matter greatly
Your added value
- Clarity on your first key roles: You’ll know how to effectively define your first sales role—including responsibilities, seniority, and a realistic ramp-up period.
- Confidence in recruiting in Germany: You’ll know the right channels and networks and understand what candidates look for in the process, in contracts, and in signs of stability.
- Faster onboarding & higher retention: You’ll learn how effective onboarding, clear goals, and strong integration enable early success and reduce turnover—including a practical “First Hires in Germany” checklist.
- The Ruhr region as an attractive talent hub: You’ll benefit from insights into a region with a high concentration of talent, thanks to a strong university landscape and moderate cost of living.
At a glance
- Thursday, November 19, 2026
- 3:00 pm – 4:00 pm
- digital meeting, free of charge
- Language: English
Program
3:00 pm
Welcome
Frank Speer, Head of Internationalisation & Location Marketing, Business Metropole Ruhr
3:05 pm
Keynote
3:25 pm
Two Best-Practice Cases
3:45 pm
Q&A
3:55 pm
Start from here
Networks, Packages, Events
Who might be interested in this online session?
- Founders, CEOs, and expansion leads establishing their first presence in Germany
- Executives looking to fill their first sales or business development role in Germany
- HR and people teams supporting market entry in Germany (recruiting, contracts, onboarding)
- Operational leaders setting up processes for compensation, performance management, enablement, and employee retention
Do you have questions about the event?
Get in touch with us via email or phone. We're here to help.